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Insurers of qualified health plans (QHPs) sold on Healthcare.gov denied an average of 20% of all claims in 2023 – 19% of in-network claims and and 37% of out-of-network claims, finds a new KFF survey. The in-network denial rate ranged widely, with significant variation by insurer and by state from 1 to 54%.

There’s always been personalization for every patient, said Mudit Garg, CEO and cofounder of Qventus. But personalization at scale requires technology. Over the last 10 to 20 years, many technical systems have been built that allow for mass personalization. For instance, every customer has a personalized experience with Amazon.

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